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The Power of Video Marketing

Whether it be on social media or TV, websites or blogs, emails or landing pages, you likely view more videos per day or  week than your first ballpark guess.   When done right, i.e. professionally done and with creative ideas, don’t underestimate the power of video marketing.   The numbers surrounding online video viewership is […]

Why Google Ads Are Good for Your Business

If you aren’t already investing in Google Ads, you might want to reconsider or get in contact with your local marketing company.   For those unfamiliar with the term, Google Ads (formerly called AdWords) are textual advertisements that are listed at the top, or sometimes bottom, of page 1 on Google search results. It’s a […]

Marketing Is An Investment, Not An Expense

If you are thinking of your marketing spending as an expense instead of an investment, you’re not getting the most out of your marketing dollars. So often small businesses and start-ups have this mindset and it hinders their growth. With the limited marketing budget that generally comes with a small business, it’s even more important […]